Editorial Philosophy
Direct Distribution aims to assist circulation and production personnel within UK publishing companies maximize the cost effectiveness of their domestic and international postal distribution operations.Direct Distribution’s authoritative editorial provides insights into the services and techniques available, together with the industry developments and case studies, to keep them both fully informed - and able to take advantage- of the opportunities to improve performance and reduce costs in their day to-day activities.
Circulation Profile
In addition to its regular subscribers, who receive every issue, Direct Distribution is sent to a balance of 2,000 named circulation executives and in alternate months to 2,000 named production executives in UK publishing companies.
Postal distribution is a discipline which falls into either the circulation or production camp and is a responsibility often shared between both departments.
Advertising
Direct Distribution presents a unique opportunity for mailing houses, printers, PTT’s, consolidators, circulation system providers etc to bring their services and products to the attention of a totally focused, targeted audience, with no peripheral wastage.
Format & Publishing Frequency
Direct Distribution is an A4 newsletter, printed in full colour, and published bi-monthly to provide six issues in each annual volume.
